Gerardo Rodríguez

Print & New Media Designer

Hello, my name is Gerardo Rodriguez

I am a Freelance Graphic Designer, Web Designer and Social Media Specialist

I specialize in logo design, branding, web design and offer design services for Small Medium Business around the world, ultimately improving their bottom line by crafting creative solutions to their business problems. Shoot me a quick email to see how I can help you!

Past clients have included the likes of  Pronto Pizza Express, TotalPego®, Cuore Pizzería & Spaghetteria, Total Blinds Collections,  The Veranda Collection, and hundreds more. Feel free to ask some testimonials from them.

I hold a Bachelor of Graphic Design from The Rafael Belloso Chacin’s University - URBE, Maracaibo, Venezuela and have over 15 years of experience in the field. Rest assured, my clients are always my first priority.

Please do check out my portfolio and get in touch especially if you’re in need of a distinctive brand identity.




bringing your Ideas to Life!

I’ll develop great concepts for your project, whether this be a brand identity, new website, ad campaign and more. One of my main ongoing interests is considering the visual aspect of words and language — its relation to the content, nuances of speech and meaning, impact on communication, perception by different people and cultures... I love functional and subtle design that also has warmth, a strong sense of personality and an enduring quality with attention to detail.


It was 1996 when I discovered what internet was by developing teaching material for an internet seminar. I started searching for information about website development. At the time only some knew anything about Macromedia or its firts version of Dreamweaver, so I started studying. Having enrolled in a BA Graphic

I believe that, in order to be successful, choosing the right client is just as important as choosing the right designer. The projects that I take on will be those that inspire and excite to me, so I have a vested interest to do the best I can. I am constantly researching new technologies to expand my offerings and better solve my clients’ problems. With the new apps; and other social media portals; and the release of HTML5 and CSS3; I have many powerful mediums I can utilise to best convey your business and brand.

My Working Process in 3 steps

A clear project plan with discrete goals is tantamount to successfully completing an excellent project. Finding new creative inspiration is essential for good design. I am often asked what inspires me. Here are just a few things: Film & 3D Motion Graphics, Fiction and Non-fiction Books, Technology, Video Games, Sports, Print & Photography, Social Media, Product Design, Architecture, and Shape & Form. I have the experience and skills necessary to properly map out and manage your project.

Planing & Strategy

My priority is to deliver your contracted services at the highest quality, within the shortest amount of time. I’ll work closely with you from fruition of your project to completion while offering you complete satisfaction once the project is finished.

Design & Develop

As a professional graphic designer my objective is to use my knowledge and expertise in graphic design to complete your project on time and at an affordable price. I work as a trusted extension of your company’s marketing team. I build and perfect the marketing assets you need to grow brand awareness and increase sales.

Test & Deliver

Hitting a Go Live Date is important to mw. I attend to all the details and test functionality of forms, scripts and compatibility across platforms and devices to ensure that your site is optimized on launch day. Once developed the solution is tested internally, delivered and accepted by the customer.